Nancy L. Ford, Photojournalist, Utica, NY

Preparing For Your Appointment


Schedule & Arrival

  • ARRIVAL: Please arrive a few minutes prior to your scheduled appointment, so that you are not rushed. This also helps get you relaxed and improve your composure. We want you cheerful and not thinking about traffic.
  • Allow enough time for your session. Plan on at least 1/2 hour.
  • Please call ASAP to cancel or reschedule or if you are running late. No-shows are a loss of income and waist of our time preparing for your shoot.
  • Have some fun! We want you to enjoy yourself.

Basic Wardrobe Tips

Choose wardrobe to reflect the look you want "fun, casual, business, etc."

  • Make sure your clothes are clean & well-pressed. Bring clothes on hangers and change into them when you arrive.
  • Wear long sleeves. DO NOT WEAR SLEEVLESS SHIRTS. They will draw the attention away from the face on head and shoulder photos.
  • Keep jewelry small and simple.
  • Dress from head to toe: Clean shoes, sock, and belts.
  • If you normally wear glasses, keep them for the portrait.
  • Full length portraits of women are more attractive when they wear long skirts or pants.

Executive Portraits

  • Bring clothes on hangers to keep cloths neat and ironed.
  • Executive portraits should reflect the style & image you want to project.
  • Suits often represent tradition and professionalism. They should be crisp & well pressed with ties, scarves, and jewelry simple and understated.
  • Dark suits with a light colored or white shirt or blouse underneath look best in a portrait.
  • Long sleeve shirts with a bit of cuff showing is always best.
  • Plan to wear a jacket or sweater if you're wearing a tie and dress shirt.
  • Simple, crisp attire says professional, too. These days, executives don't always wear suits.
  • For a business or formal look choose mid-tone and deep tones.

Clothing Colors and Tones

  • Choose simple garments in medium to dark tones. They help highlight your face.
  • The colors should coordinate with each other so that no one person stands out -- unless that is the intention of the portrait.
  • For a casual look choose light colors.
  • Colors can be muted shades of brown, blue, green and burgundy, or similar colors. But avoid colors that are similar to flesh tones.
  • You should avoid large print and bolds patterns and colors.
  • Darker pants and shoes and socks are best for full length shots.
  • For a casual look choose light colors.

Shapes

  • Scoop necklines or v-necks flatter fuller faces and shorter necks.
  • Turtlenecks & higher necklines flatter slender faces and long necks.
  • Darker shades are more slimming.
  • DO NOT WEAR DECORATIVE NECKLINES SUCH AS LARGE RUFFELS, COWL NECKS, AND GIANT COLORFUL SCARVES
  • Avoid horizontal stripes. They will add 10 pounds.

For Groups ' Keep It Simple

  • Think about coordinating everyone's wardrobe; simplify, by choosing similar colors, and styles. This creates a greater sense of togetherness and let's the subjects shine.
  • The colors should coordinate with each other so that no one person stands out -- unless that is the intention of the portrait.

Hair, Makeup & Sun

  • Good Hair: Bring a comb and brush. If necessary, cut and/or color at least one week before your session.
  • Fingers and Toes ' Nails should clean, even, and, if polished, use a clear polish.
  • Women: Wear your makeup about 10% darker than normal.
  • Guys ' A fresh, close shave is absolutely necessary; neatly trim beards & mustaches.
  • Avoid Sunburn or a too dark and unnatural tan.

Remember

  • If it needs ironing, iron it before you leave home.
  • Bring clothes on hangers with all the accessories.
  • Jewelry ' keep it simple and to a minimum. If there's a special piece, coordinate an outfit around it.
  • And about your shoes:select a (clean) pair to coordinate with each of your outfits
  • And finally, ladies, for each outfit, consider what you wear underneath. An appropriate undergarment goes unnoticed while the wrong garment spoils everything

After the Shoot

In most cases, your photos will be placed on a web page within a week. These will be your proofs. When you choose which photo(s) you want, we will process them digitally. This involves retouching, color correction, and adjusting contrast. Your photos will be delivered to you in your choice of print size, or in high resolution format on a disc, depending on your needs.